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This site had the following in the site, "Londons Premier PA Hire Specialists." Our analyzers noticed that the web site stated " Supplying bespoke sound hire packages throughout London." The Website also stated " We stock only the very best Sound and PA hire equipment which is regularly serviced to guarantee smooth operation. We can also supply lighting, staging, lasers, special effects, LED dance floors and wireless uplighting. We deliver your hire equipment directly to your venue at a time agreed with you in advance, its hassle free! We pride ourselves on the service we provide and have a long rep." The website's header had PA Hire London as the most important keyword. It was followed by London Speaker Hire, London PA Hire, and Sound Hire London which isn't as highly ranked as PA Hire London. The next words the site uses is Hire PA System In London. Sound System Hire was also included and could not be seen by web engines.